The case was structured around a decision dilemma related to growth faced by the management of DLS Associates. The case traced the origin and history of the firm and the challenges facing the firm after years of superior performance. Various …

Over the past few years, work–life balance has evolved into a matter of significant concern. Both men and women strive to achieve a steady professional and personal life. In reality, women are more prone to experiencing such challenges. The paper …

Review of literature is a very critical part of the research journey. The tenacity of this research was to explain a step-by-step guide to expedite understanding by presenting the critical components of the literature review process. We collected and synthesized …

This is a book review of Fanocracy : Turning fans into Customers and Customers into Fans by David Meerman Scott and Reiko Scott. David Meerman Scott and Reiko Scott have developed a title that draws the reader’s attention from the …