01
Original Article
Open Access
Positive Leadership : Qualitative Leadership Research Using Deductive Pattern Matching Approach
Puja Khatri, Neeraj Kaushik, Neeraj Kaushik, Preeti Kumari, Preeti Kumari
· pp. 8–27
DOI: 10.17010/pijom/2022/v15i4/169247
As the business environment has become more complex, the need for a positive leader has emerged. The present research attempted to study positive leadership using review and qualitative methods. The study focused on exploring the dimensions of positive leadership through …
Keywords:
Positive Leadership, Systematic Literature Review, Deductive Qualitative Analysis, Pattern Matching, Case Study Research
02
Original Article
Open Access
A Study on Destination Loyalty of Tourists at the UNESCO World Heritage Site : A Case Study of Old Goa in India
Rajiv Mishra, Vikas Singh, Namrata Mishra
· pp. 28–45
DOI: 10.17010/pijom/2022/v15i4/169248
This study investigated the factors influencing tourist destination loyalty towards the UNESCO World Heritage Site of Old Goa. This study used a quantitative research approach to collect the information from the tourists at the heritage site. Three hundred ninety respondents …
Keywords:
Destination Loyalty (DL), Site Attributes (SA), Accessibility and Transportation Facilities (ATF), Destination Amenities (DA), Importance-Performance Analysis (IPA), Old Goa Heritage Site.<
03
Original Article
Open Access
What Causes Product Returns in Online Purchases? A Review and Research Agenda
Brajaballav Kar, Arvind Tripathy, Mallika Devi Pathak
· pp. 46–62
DOI: 10.17010/pijom/2022/v15i4/162837
The growth in e-commerce is an opportunity, but the resulting product return is a challenge. The complex and multidimensional nature of product return influences the manufacturer, product, retailer, channel, return policy, logistics service provider, customers, or any combination thereof. Compared …
Keywords:
Product Return, Online Purchase, Customer Attitude, Supply Chain
