01
Original Article
Open Access
Assessing Awareness Levels of a Public Health Scheme in India : An Empirical Study
N. S. Prakash, Suman Chakraborty, Sabat Kumar Digal
· pp. 8–24
DOI: 10.17010/pijom/2023/v16i7/172925
Purpose : The ultimate success of any public healthcare scheme mainly depends upon the awareness level among the beneficiaries concerning scheme features and means to access the same. This study aimed to assess the knowledge and comprehension of beneficiaries of …
Keywords:
Public Health Scheme, Ordinal Logistic Regression, Factor Analysis, Health Insurance, Ayushman Bharat
02
Original Article
Open Access
A Study on Consumers’ Travel Purchase Intention Through Travel Apps
Rajiv Mishra, M. P. Sharma, Kunal Seth, Vikas Singh
· pp. 25–42
DOI: 10.17010/pijom/2023/v16i7/172926
Purpose : The present study identified the factors influencing consumer travel purchase intention. The primary goal of this study was to ascertain if Indian users of travel applications can use the restrictions derived from the expanded unified theory of acceptance …
Keywords:
Travel App, Purchase Intentions, Consumers, UTAUT2, India
03
Original Article
Open Access
Factors Influencing Organizational Commitment, Job Involvement, and Work-Life Balance Among Employees of Banks : An Analysis
Siddharth Chandel, Kiran Chanda, Kulbhushan Chandel
· pp. 43–58
DOI: 10.17010/pijom/2023/v16i7/172927
Organizational commitment is the degree to which employees trust, admit, and wish to continue with the organization. Some investigators have well-thought-out that organizational rules and guidelines are the foundation of work-life conflicts. It has also been recognized that the role …
Keywords:
Organizational Commitment, Job Involvement, Work-Life Balance